Gender issues aren’t generally a focus of discussion on our blog, but after reading a recent Sound and Vision post, it seems there are some mixed feelings about how some products, especially gadgets or tech gear, are marketed to females. It’s odd because, there are as many women (if not more) who make buying decisions involving smartphones, HD TVs, computer peripherals, portable audio and more, yet when a product goes overboard to market to women, it can backfire.

Just like “thinking outside the box”, “breaking down silos” and “low hanging fruit” were business buzzwords of the past, convergence is one of those new terms that every company seems to want a piece of.
For many Americans, Sunday is not just a time to spend with family and friends — it’s Football Time! All of a sudden, space becomes a premium as family and friends appear out of the woodworks.
If you have more than one HDTV, we have the solution to a crowded living room! Our brand new Wireless 3D HD Digital Kit allows you to view the game in two rooms simultaneously, and without wires!
What games are you planning to watch? Who are you rooting for? We would love to know how you think this device would make game day reach a whole new level of awesome. Let us know here in the comments, on Facebook or on Twitter.
The Wireless 3D HD Digital Kit is now available at Costco.com!
*Distances may vary depending on environment; solid objects such as steel, concrete and brick may view shorter distances
According to In-stat research, the number of Blu-ray players shipped will increase to 105 million by the year 2015. If you’re like most people, you’ve already made the switch to an HDTV, however, if you’re not a PS3 owner, or just haven’t made the jump to a Blu-ray player yet, we have some advice for you courtesy of the sharp minds at HDTV Etc.
The Hollywood Reporter, a longtime home for behind-the-scenes reporting on celebrities and the entertainment industry, offered some interesting statistics on the Internet’s growing influence over what we watch on TV. The article, quoting analyst reports from research firm SNL Kagan, stated the following:
“…homes that rely on Internet-based distribution to view professionally produced content in lieu of a traditional pay TV subscription will grow from 2.5 million at the end of 2010 to 8.6 million in 2013 and 12.1 million in 2015. Those estimates amount to 2 percent of occupied U.S. homes in 2010, about 7 percent in 2013 and nearly 10 percent in 2015.”
Once again, your friends at IOGEAR are in the giving mood. We have 100, yes you read right, one hundred USB Theater Sound Xperience PC adapters to give away!
“Convergence” is one of those budding buzzwords that marketers and even scientists use when describing the prolonged combination or mixing of various entities. The blending together of traditional and social media is one example as is the simultaneous inward movement of eyes towards each other.

When it comes to design elements in a home, men are usually on the outside looking in. And while many men are not overly concerned with duvet covers, throw pillows and the shade of yellow going in the bathroom, they still deserve and enjoy a say in the process, even if it’s just lip service. A better way to get men involved in the design process, however, is to give them a blank palate to work with…like a man cave.
With CNET reporting that 123 million connected TV’s will ship in 2014, it’s clear there’s mounting demand for a single screen that can give us access to all of our traditional TV content and our web content at the same time. While many predicted 3D to be the driving force behind future video purchases, it is clear Internet connectivity means more to consumers than goofy glasses.

Anyone who’s tried to install a video card in a computer knows it’s not a simple DIY project. In homebuilding terms, it’s akin to furnace or electrical work and not something for the inexperienced. However, fiddling with your computer’s internals can be a thing of the past with the new IOGEAR USB to HD Adapter.

A.K.A the GUC2025H, the new adapter connects additional HD displays to a desktop or laptop computer using a USB 2.0 cable, something all computers have (as opposed to HDMI). Throw in an HDMI to DVI Adapter and you’ve got a set-up that will complement almost every modern computer and TV combination.
